Our Approach

Update: This material has moved to the michaelsampson.net web site.

The Michael Sampson Company is an industry analyst and consulting firm focused on effective collaboration ... the effective human practices of collaboration, melded with effective technology to facilitate human collaboration. What defines us is our focus on organizations, organizational teams, and organizational end users.

We work with organizations who are in both pre-decision and post-decision modes of operation. The "decision" is the specific collaboration technology environment that will be used to facilitate enterprise collaboration.

• Pre-Decision ... In making the decision about the technology, business and IT leaders need expert insight on the factors that comprise a good decision, as well as independent analysis on the vendor offerings available. We bring this.
• Post-Decision ... Once an effective decision has been made, business and IT leaders shift their focus to maximizing the business return of their investments. We provide guidance for rapid realization of business benefit.

Here is a visualization of how and where we help you with enterprise collaboration:

		Pre-Decision		Post-Decision
		Decision Strategy		Maximization Strategy
Business Leaders		Analysis for business leaders on how to make an effective decision about enterprise collaboration.		Directions for business leaders on making the most of their current investments in collaboration technology.
		Technology Strategy		Trend Watch Strategy
Technology Leaders		Analysis for IT leaders on how to make effective decisions about collaboration technology in the enterprise.		Tracking the industry for IT leaders considering a change in their current collaboration technology environment.

Next Actions
- Review our Values and Principles of Business
- Browse our Resources Library to learn more about our frameworks and analysis.
- Contact Michael to discuss your needs and requirements.